SoHo: Social for Hospitality

Social is no longer optional—it’s the new lobby, concierge, and reputation engine.

With SoHo, hotels turn social from a cost center into a revenue engine. We help you drive direct bookings, protect your reputation, and build loyalty by showing up online, in real time, and always on-brand.

SoHo: Social for Hospitality

Social is no longer optional—it’s the new lobby, concierge, and reputation engine.

With SoHo, hotels turn social from a cost center into a revenue engine. We help you drive direct bookings, protect your reputation, and build loyalty by showing up online, in real time, and always on-brand.

Our Promise

We ensure your guests remember your hotel across every digital touchpoint from the first search to the last comment, from loyalty programs to late-night requests.

With SoHo, your hotel feels present, responsive, and authentically yours, everywhere your guests connect.

Our Mission

To empower hotels to own the digital guest journey gracefully, powerfully, and profitably.

Our Vision

To make social the most profitable and authentic channel in hospitality—where every comment, campaign, and connection drives brand equity and measurable business impact.

Our Mission

To empower hotels to own the digital guest journey gracefully, powerfully, and profitably.

Our Vision

To make social the most profitable and authentic channel in hospitality—where every comment, campaign, and connection drives brand equity and measurable business impact.

We are a purpose-built solution for hospitality

SoHo is designed to manage, elevate, and monetize your social presence.

Humans of SoHo

The people who designed SoHo to be purpose-built for hotels.

Behind every “So” is someone who loves hospitality as much as you do. We’re former hoteliers, brand storytellers, data nerds, and digital strategists who believe that social should feel less like a chore and more like a concierge.

We obsess over the little details—because we know your guests do. We celebrate the quirky, human side of hospitality—because that’s what makes a stay memorable.

SoHo is a World Class Business

Our team of hospitality and social media experts are relentless innovators who are constantly evolving to ensure we are delivering the most technologically savvy social media solution and the highest level of client service.

Chicago

1 S. Dearborn, 20th Floor Chicago, IL 60603

Miami

200 S Biscayne Blvd. Miami, FL 33131

Noida, India

Plot 3,4,5, Prius Global, 4th Floor
Tower A, Sector 125
Noida, Uttar Pradesh, India – 201301

Ready to change the way your hospitality brand does social?
For general information on SoHo’s comprehensive social media solution, fill out our contact form below. Our specialists will reach out to you within 24 hours.

SoHo is a RateGain entity. The information shared may be used by RateGain and its subsidiaries for communication purposes.

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Say hello to SoHo — the future of social in hospitality is here.
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